Explore selected resources covering diverse aspects of narrative work and find practical tools speaking to your specific narrative interests and needs.
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#GrowthOrLife Reframing Post-Growth Economics
by The Rules
2018
Available in English
One of the biggest challenges to unlocking post-capitalist imaginations is the pervasive idea that economic growth is an unmitigated good. This case study documents how The Rules set out to hack the logic of economic growth and the trendy notion of “green growth”, and to create a provocative meme to make it impossible to turn away from reality: that at this critical point in human existence, we must make a choice between #GrowthOrLife.
Be the Narrative – How changing the narrative could revolutionize what it means to do human rights
by Just Labs and The Narrative Space
2019
Available in English
The report focuses on a shift in the narrative of human rights work and how tactical, organisational, and field-wide changes are needed to get the new narrative right and thus, to revolutionize the meaning of human rights work. It highlights new narrative responses on populist strategies, namely culture as response to controversy, cooperation towards crisis, and the narrative of community towards conflict.
Connecting Climate Justice & Migrant Justice: A Guide to Countering Dangerous Narratives
2023
Available in English
This guide explores how climate-linked migration is often framed in harmful, dehumanizing ways that undermine both climate and migrant justice. It warns against narratives that portray migrants as threats to provoke urgency around climate action, arguing that such messaging reinforces xenophobia and militarized responses. Instead, the guide advocates for justice-based communication that centers human dignity, highlights systemic causes of displacement, and promotes solidarity. It offers practical strategies for advocates to counter fear-based narratives and build a more inclusive, intersectional climate movement.
Course: Narrative Work
Sexual Orientation and Gender Identities (SOGI) Campaigns created a free online course on narrative work, with a specific focus on campaigning.
This is a 6-lesson course that will guide you to
- Understand what narratives are
- Identify the narratives that circulate in your context
- Develop communications that impact the narrative context
- Evaluate your narrative strategy
Feminist Influencing Basket of Resources
by Oxfam
2024
Available in English
Together with our partners, we developed a Feminist Influencing Basket of Resources. The resource was woven collectively, honoring the work conducted by powerful movements, groups, and organizations within the feminist collective.
It all started with a question - why do existing influencing strategies not speak to most women, gender non-binary people, and other marginalized or silenced groups? How can we employ feminist principles in the influencing processes? How do we ensure that the influencing process is not a one-off event that is extractive, exhaustive, and harmful to the groups that it intends to serve? How can the development of the influencing strategy and process be done in a way that centers radical healing and care? How can we align our feminist principles into feminist collective action and influencing?
It's more than a feminist influencing resource; this basket is a movement. We invite you to explore with us.
Missing your favorite resource?
We would love to hear from you! Please reach out to khgc@oxfam.org for any resource suggestions.